Sunday, November 9, 2008

Buycotting the Holidays

For many years, I’ve heard the same refrain: “This year, I’m going to cut back on my holiday shopping”. And yet this year, I think people really mean it. Our poor global economy, U.S. recession, high unemployment rates and bleak immediate economic outlook all contribute to increased spending scrutiny.

Not just an expense
But it isn’t likely that most folks will just boycott the holidays altogether. Holiday gift giving is more than just an expense. It encompasses determining the actual gift recipient list and taking the time to find an appropriate gift. It isn’t about how much one spends on the gift. Our time and effort, while valuable, are free. Maybe this is the year to give the gift of time to those on your gift list. Offer to run errands for an elderly person or a night of babysitting to a harried mom.

“Buy-cott”: Buy Green
Now working off the assumption that some holiday gifts will still be bought, wrapped and presented with glee, I propose a “buy-cott”. Let’s make our hard working dollars work even harder by only buying green gifts this year. We know that our holiday dollars are going to go somewhere and we have the choice to use them to support companies who not only provide superior products but also strive to make our environment a better place. If you care about green, now is the time to show it. With many eco-minded small businesses already struggling in today’s economy, these small green companies will not succeed without our support. Remember that 70% of all employed Americans work not for huge multinational corporations, but for small business, like so many of these green companies. They need our help, so in the traditions of our great country, let’s give them our support.

Series of Holiday Green Gift Ideas
So over the next few weeks, I’ll be blogging about more than 20 small businesses where you can find perfect green holiday gifts for everyone on your list. In many cases, there will be special discounts available, and I’ll provide the links so you can buy online to save gas. I invite you to share your own green gift suggestions as well but most importantly, I urge you to put your money where your green is and buy from these companies this holiday season.

- Show them that you appreciate their extraordinary efforts to provide you with sustainable, safe, non-toxic, chemical-free products.
- Show those you love that you care enough about them to give green presents that will enhance their health and well-being.
- Show the world that you care about future generations who will inherit our earth.

In the next Going Green blog - Small Business Green Holiday Preparation Gifts:
- Solar Christmas Tree Lights
- Organic Hostess gifts
- Recycled and E-Holiday Cards

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